N.Y.L.A. SHOES, a Los Angeles based shoe company. N.Y.L.A. is one of the first fully owned Asian American footwear companies in the US. Established in 1984, we have been leading the trend and funk worldwide for 30 years and counting. Fun, Funky, and sometimes wild, the authority on the coolest, trendiest look on your foot. Our goal is to conquer the world, one pair of feet at a time.